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Amazon Brand – Supples Baby Wet Wipes with Lid | 576 Wipes | 72 Wipes x 8 Packs | Enriched With Aloe Vera and Vitamin E | Alcohol-Free and Paraben-Free | Pure Water-Based formulation
Amazon Brand - Supples Baby Wet Wipes with Lid | 576 Wipes | 72 Wipes x 8 Packs | Enriched With Aloe Vera and Vitamin E | Alcohol-Free and Paraben-Free | Pure Water-Based formulation Original price was: ₹1,192.00.Current price is: ₹449.00.
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Influences of Social Media on Consumer Decision-Making Processes in the Food and Grocery Industry
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Influences of Social Media on Consumer Decision-Making Processes in the Food and Grocery Industry

Original price was: ₹23,785.00.Current price is: ₹21,349.00.

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Description


Price: ₹23,785 - ₹21,349.00
(as of Sep 18, 2025 23:22:13 UTC – Details)


“This comprehensive book explores the tireless efforts of grocery and food entrepreneurs to evaluate the farreaching effects of social media on the consumer decision-making process. It investigates various web-based social media platforms and tools, delves into the impact of social media and mobile apps, and examines the utilization of cutting-edge Information & Communication Technologies (RFID, QR codes, NFC, cloud, SaaS, mobile devices, robots, and more) within the grocery and food sector. The book also explores the interplay between digital marketing, online decision-making processes, and the intricacies of the grocery and food industry. Furthermore, it provides in-depth coverage of Multicriteria Decision Analysis (MCDA) techniques employed in the grocery and food industry, including the application of PROMETHEE methods”–
Publisher ‏ : ‎ IGI Global (7 August 2023)
Language ‏ : ‎ English
Paperback ‏ : ‎ 344 pages
ISBN-10 ‏ : ‎ 1668488728
ISBN-13 ‏ : ‎ 978-1668488720
Item Weight ‏ : ‎ 599 g
Dimensions ‏ : ‎ 17.78 x 1.83 x 25.4 cm

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