Customer Behaviour in eCommerce: Case Studies from the Online Grocery Market (SpringerBriefs in Business)
₹4,356.00
Payment Methods:
How to buy this product?
Go to Amazon product page
Go to Amazon product page and buy the product.
Still Paying Delivery Charge?
Subscribe to Amazon Prime here to skip delivery charges for 1 year on Prime products along with free Amazon Prime Videos.
Disclosure: pexmedia.com is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for website owners to earn fees by linking to Amazon.in.
Description
Price: ₹4,356.00
(as of Sep 16, 2025 15:28:13 UTC – Details)
Online shopping is undergoing significant changes around the globe, evolving in the food and non-food segments alike. Representing a vital distribution channel that reaches countless customers, sales from online shopping have long-since exceeded USD 1000 billion per year and are growing steadily. This book is intended for general readers and professionals interested in companies’ strategic orientation in connection with their online format and building and strengthening customer loyalty. In this regard, their business strategies are not considered in their full scope and complexity; instead, the book focuses more narrowly on the relationship between business strategy, buying behavior and customer loyalty.
Publisher : Springer International Publishing AG; 1st ed. 2023 edition (12 February 2023)
Language : English
Paperback : 108 pages
ISBN-10 : 3031235738
ISBN-13 : 978-3031235733
Item Weight : 215 g
Dimensions : 15.5 x 0.71 x 23.5 cm
Importer : Atlantic Publishers and Distributors (P) Ltd., 7/22, Ansari Road, Darya Ganj, New Delhi – 110002 INDIA, Email – customercare@atlanticbooks.com, Ph – 011-47320500
Packer : Peacock Books, DE-155, TAGORE GARDEN, NEW DELHI, India 110027
